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Tuesday, June 1, 2010

Claim and update your listing (and only one listing) - make it as content rich and targeted as you can. Choose the proper categories, and use your local phone number with area code. Make sure you add as many details as you can and they're consistent with your listings across the web. Don't expect to rank well in the local search box if your address isn't in the city within the keyword. Upload images and videos - and use brand-name-rich file names. Don't spam it up, just use a keyword to describe the photo. For example, instead of "kitchen" in the ALT tag and "kitchenimg.jpg" in the file name of a photo, try "winter park condo rental kitchen" in the alt tag and "winterparkkitchen.jpg" in the file name. You're getting keywords in there, and you're describing the photo. Cultivate Reviews - this is good for a few reasons, not only do users trust you more if your past users love you, the reviews can give you double the benefit by showing up under "Reviews" and under the "More about this place" section. "More about this place" - This section used to be titled "Web Mentions" and it's basically an aggregation of anywhere on the web where your brand name is said, and indexed by Googlebot. Directories, your own website, social network sites, newspaper sites, basically any indexable page of content that has your brand on it can be considered a "web mention". Carrie outlines 5 ways that you can get the best bang for buck in this area here. User Content - you'll get credit here for a variety of sites where users can tag images, maps, videos or just content with your brand name. Some examples include Google MyMaps, CommunityWalk.org, Google Earth & Flickr.

Tuesday, August 26, 2008

YAAR YAAR SEO Software Bargainsand Where to Find Them

Http://Yaaryaar.blogspot.com Http://MusicDon.blogspot.com YAAR YAAR SEO Software Bargainsand Where to Find Them
Using the right SEO software is one of the most important things you can do for your website's success but finding it is not always easy. The products you hear the most about are often just the most advertised and not necessarily the best, or at least not the best to fit your particular needs.
For the most part, just about any product can help you in some way unless it's a real piece of junk. So if you already have one and are not getting the results you want, try to spend a little more time with it and make it pay off. But if you are looking, read on. This article focuses on three that have helped thousands get the ranking they need. Even if one is not right for you, you can see what the top rated tools do.
But before we dive into the tools, let's look at why we need them. In short; using SEO software is like buying time and expertise. A good product will save you a great deal of time and deliver the results of a search engine optimization expert. If you have a lot of free time to learn and perform manual SEO, you can save a hundred or so bucks and do it all without a tool. If you'd like to see faster results and focus your time in other areas, it's probably worth the money to buy a good product. Of course with so many claiming to be the best, the hardest part is finding the one that will work for you.
Over the past nine years, as an SEO consultant, I've used over a dozen well known, and not so well known SEO tools. The results have varied from "Wow!" to "What a waste!" We'll focus on the "Wows!" three types, one of which is likely to do what you need; 1.) Jumpstart (for maximum return with minimum cost), 2.) Site Owner's Best Friend (to tackle major SEO tasks and more), and 3.) SEO Pro Pick (what SEO professionals use to get the best possible results in the least possible time.)
So here they are, arranged by cost starting with the least expensive...
1.) SEO Equalizer ($77)
Those new to SEO, looking for a jumpstart with SEO software have found a winner with SEO Equalizer. It became popular as an SEO spy tool and soon caught on as a great link building program and keyword analyzer. It provides an easy 'in' for anyone wanting to take control of their Web placement destiny. It's great for anyone who wants to minimize spending, boost ranking and does not mind waiting a little longer to see great results (as compared to the Pro Pick, SEO Elite below.)
Here's what it does best:
A.) Finds your most competitive keywords and phrases.
B.) Locates and analyses competitor sites.
C.) Builds and helps maintain link partnerships.
Quick to learn and easy to use, SEO Equalizer is also one of the best bargains at $77 for a full license.
2.) Traffic Travis ($99)
This is a one of those hidden gems you dream about finding. A great app that not a lot of people know about (probably because the name is not very descriptive.) With a price tag of about $100, Traffic Travis is powerful enough for professionals and easy to use for a website owner, new to search engine optimization, who just wants results with very little learning curve.
Traffic Travis is like the "Swiss Army Knife" of SEO software and has become known as the "Site Owner's Best Friend." Here's some of what it does...
A.) Finds, sorts and organizes your most important keywords. B.) Shows your site's (and competitors') rankings on major search engines. C.) Completes full SEO page analysis for any Website, so you can see what the top ranked pages are doing right for 'on page optimization' and how you can do even better.
D.) Helps build and manage backlinks (very important for Google.)
E.) Manages your Google AdWords campaign if you do PPC.
F.) And even builds online survey pages to quickly collect visitor feedback once they find your site.
It's tough to do an "apples to apples" comparison of this one with either of the others. It wears a lot of hats that Website owners can benefit from. Like SEO Equalizer it has shown me slightly slower results than SEO Elite, but is a great value.
3.) SEO Elite ($167)
My first "Wow!" happened in 2005 with SEO Elite. This app was the first truly affordable piece of SEO software I came across that did all it promised. At $167 it's about half the price of similar products but packs a lot more punch. It has three things that impress me almost as much as the results it gets...
1.) No annual feës (unlike some that charge $100 a year in "subscription" fees.)
2.) Free upgrades for life (I'm already on my third version and it just keeps getting better!)
3.) No Questíons Asked, 8 Week Guarantee or full rëfund.
That's why I bought it. This is why I kept it...
Google results after the first four weeks:
# 1 Spots = 7
# 2 Spots = 11
# 3 Spots = 16
Links = 409 high quality inbound links obtained (extremely important to rank well on Google)
That was all in the first month and for just one site. In the three years since then I have received hundreds of additional top rankings spanning multiple sites.
Here are some of the things SEO Elite does very well...
A.) Let's you check your site's ranking for unlimited keywords on the major search engines.
B.) Tracks any changes in rank and notifies you.
C.) Finds the best possible link partners for your site, based on Google's standards.
D.) Shows which partners are still linking back to you.
E.) Performs backlink searches on all major search engines.
F.) Analyzes and compares special search commands on Google.
G.) Finds exactly which websites your competitors are advertising on.
H.) Helps you eliminate any penalized websites you link to.
If you need great SEO software, can invest $167 and don't mind spending a few hours mastering a new tool, SEO Elite is worth looking at. It's the most widely used professional SEO software package for a reason.
Getting the right SEO software can be the best buying decision you ever make for your website. Enjoy!

Friday, July 25, 2008

Want to become the Voice of Internet Radio? Deccan Radio gives you the golden chance...

Http://Yaaryaar.blogspot.com Http://MusicDon.blogspot.com

Want to become the Voice of Internet Radio? Deccan Radio gives you the golden chance...



Radios are gaining a lot of popularity on the internet these days. A lot of Internet Radio stations are hiring RJs (Radio Jockeys) to help their programs in an interactive manner and according to planned schedules.

News also has it that more and more gulf listeners are increasingly taking to online radio off late, especially the Indians located in the Gulf region (or NRIs as they’re called in India). Indians and Indian music lovers in this region of the Middle East are finding it convenient to connect with Indian music and people over the internet. With this information on hand, a new 24/7 Indian Internet Radio station called Deccan Radio is addressing the musical needs of Indians staying in the Gulf countries. Deccan Radio (http://www.deccanradio.com), in order to connect with their gulf listener base, recently announced ‘DRJ Hunt’, a talent hunt campaign.

Deccan Radio is on a major lookout to hire a horde of DRJs (Deccan Radio Jockeys) in the coming days, all across the globe. If you aspire to soon become the Voice of Internet Radio, check out the company’s website.

Want to become the Voice of Internet Radio? Deccan Radio gives you the golden chance...

Http://Yaaryaar.blogspot.com Http://MusicDon.blogspot.com

Want to become the Voice of Internet Radio? Deccan Radio gives you the golden chance...


Radios are gaining a lot of popularity on the internet these days. A lot of Internet Radio stations are hiring RJs (Radio Jockeys) to help their programs in an interactive manner and according to planned schedules.

News also has it that more and more gulf listeners are increasingly taking to online radio off late, especially the Indians located in the Gulf region (or NRIs as they’re called in India). Indians and Indian music lovers in this region of the Middle East are finding it convenient to connect with Indian music and people over the internet. With this information on hand, a new 24/7 Indian Internet Radio station called Deccan Radio is addressing the musical needs of Indians staying in the Gulf countries. Deccan Radio (http://www.deccanradio.com), in order to connect with their gulf listener base, recently announced ‘DRJ Hunt’, a talent hunt campaign.

Deccan Radio is on a major lookout to hire a horde of DRJs (Deccan Radio Jockeys) in the coming days, all across the globe. If you aspire to soon become the Voice of Internet Radio, check out the company’s website.

Sunday, June 8, 2008

How Does a Search Engine Rank Your Page?

Http://Yaaryaar.blogspot.com Http://MusicDon.blogspot.com

How Does a Search Engine Rank Your Page?
Every smart Search Engine Optimizer starts his or her career by looking at Web pages with the eye of a search engine spider. Once the optimizer is able to do that, the journey becomes a lot easier.
The first thing to remember is that the search engines rank "pages", not "sites". What this means is that you will not achieve a high ranking for your site by attempting to optimize your main page for twenty different keyword phrases. However, different pages of your site will appear up the list for different key phrases if you optimize each page for just one of them. If you can't use your keyword in the domain name, no problem - use it in the URL of some page within your site, e.g. in the file name of the page. This page will rise in relevance for the given keyword. All search engines show you URLs of specific PAGES when you search - not just the root domain names like www.marketing-scamfree.com but the paths like
www.marketing-scamfree.com/products.html
Second, understand that the search engines do not see the graphics and JavaScript dynamics your page uses to captivate visitors. You can use a graphic image of written text that says you sell 20 red roses at $47. But it does not tell the search engine that your website is related to the sale of red roses' unless you use an ALT attribute where you write about it.
Therefore you could easily have a wonderful graphic with a picture of roses followed by the text "20 beautiful red roses at only $47", but the search engine will only see the following:
..img_src=".../images/sale_red_roses.png" width="250" height="100" class="image"...
As you see there's nothing in the code which could tell the search robots that the content relates to "Red Roses", "Sale", or "Beautiful". The situation will change if we rewrite the code like this:
...img_src="/images/sale_red_roses.png" width="250" height="100" alt="Sale of Beautiful Red Roses" class="image" ...
As you can see we've added the ALT attribute with the value that corresponds to what the image tells your visitors. Initially, the "alt" attribute was meant to provide alternative text for an image that for some reason could not be shown by the visitor's browser. Nowadays it has acquired one more function - to bring the same message to the search engines that the image itself brings to human Web surfers.
The same concerns the usage of JavaScript. Look at these two examples:
Visit our page about discounted floral arrangements!
script_language="JavaScript" type="text/javascript">
about " + goods[Math.round(0.5 +(3.99999 *
Math.random()))-1]); -->
The first example is what visitors see, the second is the source code script that produces the output. Assume the search engine spider is intelligent enough to read the script (however, actually not all the spiders do); is there anything in the code that can tell it about the discounted floral arrangements? Absolutely none!
As a rule, search engine spiders have a limit on loading page content. For instance, the Googlebot will not read more than 100 KB of your page, even though it is instructed to look whether there are keywords at the end of your page. So if you use keywords somewhere beyond this limit, this is invisible to spiders. Therefore, you may want to acquire the good habit of not overloading the HEAD section of your page with scripts and styles. Better link them from outside files, because otherwise they just push away your important textual content.
There are many more examples of relevancy indicators a spider considers when visiting your page, such as the proximity of important words to the beginning of the page. Here, as well, the spider does not necessarily see the same things a human visitor would see. For instance, a left-hand menu pane on your Web page. People visiting your site will generally not first pay attention to this, focusing instead on the main section. The spider, however, will read your menu before passing to the main content - simply because it is closer to the beginning of the code.
Remember: during the first visit, the spider does not yet know which words your page relates to! Keep in mind this simple truth. By reading your HTML code, the spider (which is just a computer program) must be able guess the exact words that make up the theme of your site.
Then, the spider will compress your page and create the index associated with it. To keep things simple, you can think of this index as an enumeration of all words found on your page, with several important parameters associated with each word: their proximity, frequency, etc.
Certainly, no one really knows what the real indices look like, but the principals are as they have been outlined here. The words that are high in the list according to the main criteria will be considered your keywords by the spider. In reality, the parameters are quite numerous and include off-the-page factors as well, because the spider is able to detect the words every other page out there uses when linking to your page, and thus calculate your relevance to those terms also.
When a Web surfer queries the search engine, it pulls out all pages in its database that contain the user's query. And here the ranking begins: each page has a number of "on-the-page" indicators associated with it, as well as certain page-independent indicators (like PageRank). A combination of these indicators determines how well the page ranks.
It's important to keep this in mind: after you have made your page attractive for visitors, ask yourself whether you have also made it readable for the search engine spiders. In the lessons that follow, we will provide for you detailed insight into the optimization procedure; however, try to keep in mind the basics you've learned here, no matter how advanced you become.

Monday, June 2, 2008

Sunday, June 1, 2008

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Monday, May 26, 2008

Top 3 Google Linking Strategies of 2008

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If you're serious about getting great ranking on Google you need to be serious about linking. Of course there are lots of ways to get links so we'll focus on just the methods that are fast, low cost or free and get the best results. Here are three that can put you on top of Google in no time flat!

First let's start with getting inbound links from directories. A link from a directory gets a lot of weight from Google because they value it as a form of endorsement. You've probably used some directories yourself, like Yahoo. Or maybe you've used some without even knowing it, like The Open Directory Project (DMOZ.org) that powers many of the most popular search engines, including Google!

Each directory is different and offers different options for obtaining links to your site. Here's a rundown of how different directories will link to your site...

1.) Free Submission: Just like it sounds. No charges for inclusion. DMOZ.org is the best one and powers Google, AOL and even Yahoo Search (not Yahoo directory.) Just be sure to follow their submission guidelines and pick the most appropriate sub category possible for inclusion. This is extremely important.

2.) Paid Submissions: They charge a fee to review the submitted link and possibly place the page. You might pay a few dollars one tíme, a recurring annual fee or as much as the $300 that Yahoo charges for commercial site review.

3.) Reciprocal Link: These usually require you to link to the directory before they will even consider linking back.

4.) Featured Link: Your link gets a premium spot that you pay for.

5.) Featured Homepage Link: This is a featured link on the homepage. As you've probably guessed, this can get real expensive.

Yahoo is easily the most popular (and most expensive) but it's not the best. It's been my experience that a free listing with DMOZ.org is worth more than a paid listing with Yahoo. Even though Yahoo is more popular as a directory that people actually visit, DMOZ is much more popular with search engines and carries a lot of weight. A "vote" from DMOZ is a big deal indeed.

Here are the five top directories offering free listings. Some even provide inexpensive expedited listing services or featured listings:

1.) dmoz.com
2.) directoryvault.com
3.) domaining.in
4.) getlistedrightnow.com
5.) visitalink.com

There's a site that keeps an updated list of directories, but not all are free. You have to visit each to see if there is any cost. Go to TopWebSiteTips and scroll down to the drop down box at the bottom of the page. Select your desired Google PR and search. If you want to avoid getting niche directories in the results, check the "General Directories Only" box after your first return set and rerun the search.

As a second option, you can also consider paying a submission service to get your site lísted in the major directories. There are plenty that will do it for a reasonable fee. Just be sure they do the following three things:

1.) Manual submission only.
2.) Verify that your site is not already listed.
3.) Provide proof of submission (usually screen captures).

And finally, there is no better way to get quality links than from a traditional reciprocal link campaign. This can be a time consuming step without automated software, but is very important.

Here are 10 steps to a successful reciprocal linking campaign:

1.) Write down the keywords you want to be found for.

2.) Draft a standard letter you can use to easily customize for each site (customization tips at the end.)

3.) Run a search on Google for each keyword and jot down the URL for each match returned (not just the homepage but the URL for the actual page you want the link from, which is the one that came up in the search.)

4.) Remove any direct competitors from the list.

5.) Go back through your list and find the contact info for each site. Record this information.

6.) Create a link to each page you want to get a link from. This should be from the most appropriate page on your site, not the homepage. Do not exceed 10 outbound links per page at most. The fewer, the better.

7.) Send the customized email with the considerations outlined below.

8.) Verify their backlinks.

9.) Remove any outbound links that do not reciprocate within a month or so.

10.) Check your inbound links every couple of weeks. Make sure you are still getting the links you earned and that the people linking to you have not moved you to a less desirable page.

Reciprocal Link Email Tips:

A.) Address the email to a person by name if possible.

B.) Start with a complimentary statement about what you like on their site.

C.) Introduce yourself and your site.

D.) Lead into why you feel your site is a good, non competing match (outline benefits for them and their visitors.)

E.) Mention that you have already linked to their site and hope they feel a reciprocal link will be beneficial. Provide the URL to the page you linked from.

F.) Explain why you linked from the page you did and the anchor text you used to show you understand link strategy.

G.) Request that if they link back they use one of your anchor text suggestions along with the exact URL you want them to link to.

H.) Offer to change the link anchor text of their URL if they wish.

I.) Thank them genuinely for their time and sign with your first name to make it more personal and natural.

You can do all of this manually or invest in a good piece of software to do the difficult and time consuming work for you. Many SEO professionals (myself included) use SEO Elite because it finds the best link partners, automatically gets their contact info and even manages entire campaigns. It's also a link verification system and search engine rank checker so it covers all of my SEO needs nicely ($167.)

So whether you do the work by hand or invest in a time saving "instant gratification" SEO tool, the information in this article can help you to the top of Google in record time. Good luck!



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